Read your statistics
This is exactly what a cardboard card will never tell you. You just need to know what each figure measures, and above all what it does not.
Your busiest days
Aster counts visits per day. You immediately see which days fill your business and which ones are quiet.
This is the most directly actionable figure of the set: run your promotions on the quiet days, not on the ones that already work.
Your programs ranked
If you run several programs, this tells you which one actually attracts people. A program that signs nobody up after several weeks has a problem with its threshold, its reward, or its display at the counter.
Estimated revenue
This is the most misread figure in the app, so let us be very clear about what it is.
Aster takes the average price you entered once when creating the program, and multiplies it by the number of visits. That is all.
What each figure means
Visits
The number of times you scanned a card. This is your real measure of loyalty, and the one that matters most.
New customers
The number of cards created. A figure that climbs when your counter display works, and flattens when nobody mentions it.
Completed cards
The number of customers who reached the threshold. If this stays at zero for weeks, your threshold is probably too high.
Estimated revenue
A projection from the price you entered. Useful for comparing two periods against each other, useless for knowing your exact turnover.